Oh no, I got that. I also feel like everyone knows about Kathy Sierra but I often run across things that "everyone" knows about and I missed, so passing on the linkage for your other readers. It was the example that sprang to mind.

The homepage is very off-putting, I give you that. "Holy info overload, Batman" was my first response. The list of topics they have contributing editors for is what I meant: http://www.blogher.com/blogher-contributing-editors